{"id":17412,"date":"2024-12-18T08:45:16","date_gmt":"2024-12-18T08:45:16","guid":{"rendered":"https:\/\/247stiri.ro\/index.php\/2024\/12\/18\/brico-depot-romania-incepe-un-nou-capitol-altex-romania-preia-operatiunile-de-la-kingfisher-p\/"},"modified":"2024-12-18T08:45:16","modified_gmt":"2024-12-18T08:45:16","slug":"brico-depot-romania-incepe-un-nou-capitol-altex-romania-preia-operatiunile-de-la-kingfisher-p","status":"publish","type":"post","link":"https:\/\/247stiri.ro\/index.php\/2024\/12\/18\/brico-depot-romania-incepe-un-nou-capitol-altex-romania-preia-operatiunile-de-la-kingfisher-p\/","title":{"rendered":"Brico D\u00e9p\u00f4t Rom\u00e2nia \u00eencepe un nou capitol: Altex Rom\u00e2nia preia opera\u021biunile de la Kingfisher (P)"},"content":{"rendered":"<p>Thierry Garnier, CEO Kingfisher, a declarat: \u201eSuntem \u00eenc\u00e2nta\u021bi c\u0103 am g\u0103sit \u00een Altex un partener de \u00eencredere cu experien\u021b\u0103 \u0219i viziune pentru Brico D\u00e9p\u00f4t Rom\u00e2nia. Aceast\u0103 decizie ne permite s\u0103 ne concentr\u0103m pe pie\u021bele unde suntem cel mai bine pozi\u021biona\u021bi pentru a genera randamente atractive \u0219i valoare mai mare pentru ac\u021bionari \u0219i clien\u021bi. Doresc s\u0103 mul\u021bumesc tuturor colegilor de la Brico D\u00e9p\u00f4t Rom\u00e2nia pentru angajamentul lor \u0219i pentru aten\u021bia acordat\u0103 clien\u021bilor de-a lungul anilor. Interesul major pentru aceast\u0103 tranzac\u021bie este o confirmare a progreselor realizate de echip\u0103 \u00een consolidarea afacerii.\u201d<\/p>\n<p>Brico D\u00e9p\u00f4t Rom\u00e2nia \u00ee\u0219i va continua activitatea \u00een mod obi\u0219nuit pe parcursul acestei tranzi\u021bii, men\u021bin\u00e2ndu-\u0219i angajamentele fa\u021b\u0103 de clien\u021bi, angaja\u021bi \u0219i parteneri.<\/p>\n<p>Dan Ostahie, CEO Altex Rom\u00e2nia, a declarat: \u201eAltex Rom\u00e2nia, liderul pie\u021bei de electro-IT, anun\u021b\u0103 cu entuziasm achizi\u021bia re\u021belei de magazine Brico D\u00e9p\u00f4t. Acesta este un moment important pentru to\u021bi cei implica\u021bi, iar acest prim pas ne deschide noi orizonturi de dezvoltare \u0219i oportunit\u0103\u021bi pe pia\u021ba de bricolaj din Rom\u00e2nia. Obiectivul nostru principal este s\u0103 continu\u0103m s\u0103 ne dezvolt\u0103m \u0219i s\u0103 oferim servicii de calitate, av\u00e2nd clientul \u00een centrul aten\u021biei. Strategia noastr\u0103 de cre\u0219tere se bazeaz\u0103 pe un model omnichannel, asigur\u00e2nd o experien\u021b\u0103 de cump\u0103rare coerent\u0103 \u0219i pl\u0103cut\u0103 pentru clien\u021bi, indiferent de canalul de v\u00e2nzare ales. Doresc s\u0103 transmit un mesaj de \u00eencredere tuturor clien\u021bilor, angaja\u021bilor \u0219i partenerilor Brico D\u00e9p\u00f4t. Suntem dedica\u021bi dezvolt\u0103rii acestei activit\u0103\u021bi, aduc\u00e2nd inova\u021bie \u0219i eficien\u021b\u0103 \u00een fiecare aspect al afacerii. Fiecare membru al echipei noastre va beneficia de oportunit\u0103\u021bi de dezvoltare profesional\u0103 \u0219i de un mediu de lucru stimulant, care pune accent pe colaborare \u0219i excelen\u021b\u0103. Altex Rom\u00e2nia este \u00eencrez\u0103toare \u00een viitorul companiei Brico D\u00e9p\u00f4t \u0219i este hot\u0103r\u00e2t\u0103 s\u0103 continue s\u0103 serveasc\u0103 comunitatea cu produse \u0219i servicii de \u00eenalt\u0103 calitate.\u201d<\/p>\n<p>Adela Smeu, CEO Brico D\u00e9p\u00f4t Rom\u00e2nia, a ad\u0103ugat: \u201eAceast\u0103 tranzi\u021bie marcheaz\u0103 un moment important pentru Brico D\u00e9p\u00f4t Rom\u00e2nia \u0219i cei peste 2.000 de angaja\u021bi. De-a lungul anilor, am construit o funda\u021bie solid\u0103, devenind o destina\u021bie de \u00eencredere pentru proprietarii de locuin\u021be \u0219i profesioni\u0219tii din \u00eentreaga \u021bar\u0103. Cu o re\u021bea na\u021bional\u0103 de 31 de magazine, suntem m\u00e2ndri s\u0103 juc\u0103m un rol esen\u021bial pe pia\u021ba de bricolaj. Privind spre viitor, ne men\u021binem angajamentul fa\u021b\u0103 de clien\u021bi, angaja\u021bi \u0219i parteneri. Al\u0103turi de \u00eentreaga noastr\u0103 echip\u0103, de parteneri \u0219i \u00eempreun\u0103 cu Altex, vom continua s\u0103 dezvolt\u0103m business-ul \u0219i s\u0103 explor\u0103m noi oportunit\u0103\u021bi de cre\u0219tere.\u201d<\/p>\n<p>Activi \u00een Rom\u00e2nia din 2013<\/p>\n<p>Brico D\u00e9p\u00f4t Rom\u00e2nia este un juc\u0103tor important pe pia\u021ba local\u0103 de bricolaj \u00eenc\u0103 din 2013, c\u00e2nd Kingfisher a intrat \u00een \u021bar\u0103 prin achizi\u021bia Bricostore. \u00cen cei 11 ani de activitate, compania a trecut prin transform\u0103ri semnificative, sus\u021binute de investi\u021bii strategice \u0219i o aten\u021bie constant\u0103 la nevoile clien\u021bilor.<\/p>\n<p>\u00cen 2017, prin integrarea Praktiker, compania \u0219i-a extins considerabil prezen\u021ba, consolid\u00e2nd pozi\u021bia sa \u00een Rom\u00e2nia.<\/p>\n<p>\u00cen prezent, Brico D\u00e9p\u00f4t opereaz\u0103 31 de magazine \u00een 24 de ora\u0219e, sus\u021binute de o echip\u0103 dedicat\u0103 de peste 2.000 de angaja\u021bi \u0219i o re\u021bea solid\u0103 de parteneri.<\/p>\n<p>\u00cen ultimii ani, Brico D\u00e9p\u00f4t Rom\u00e2nia a r\u0103spuns dinamicii pie\u021bei prin cre\u0219terea gamei de produse, consolidarea prezen\u021bei digitale \u0219i dezvoltarea platformei de comer\u021b electronic.<\/p>\n<p>Puncte cheie:<\/p>\n<p>Brico D\u00e9p\u00f4t Rom\u00e2nia \u00ee\u0219i va desf\u0103\u0219ura activitatea \u00een mod obi\u0219nuit pe durata perioadei de tranzi\u021bie, asigur\u00e2nd stabilitate pentru angaja\u021bi, clien\u021bi \u0219i parteneri.Informa\u021bii suplimentare vor fi comunicate pe m\u0103sur\u0103 ce tranzac\u021bia avanseaz\u0103.<\/p>\n<p>***<\/p>\n<p>Despre Altex Rom\u00e2nia<\/p>\n<p>Altex este lider pe pia\u021ba de retail din Rom\u00e2nia, cu peste 130 de magazine la nivel na\u021bional. \u00cen cele peste trei decenii de la \u00eenfiin\u021bare, Altex s-a transformat dintr-un business local de import de televizoare \u00een liderul pie\u021bei de produse electronice, electrocasnice, IT&amp;C \u0219i multimedia din Rom\u00e2nia. De la bun \u00eenceput, Altex s-a angajat s\u0103 ofere produse de \u00eenalt\u0103 calitate, adaptate nevoilor consumatorilor \u0219i s\u0103 ofere solu\u021bii de finan\u021bare accesibile. Spre deosebire de alte magazine online sau offline, serviciul \u201e2X Diferen\u021ba\u201d garanteaz\u0103 clien\u021bilor cel mai mic pre\u021b din Rom\u00e2nia. De-a lungul timpului, Altex \u0219i-a extins nu doar gama de produse, ci \u0219i serviciile. Pentru a sprijini clien\u021bii \u00een accesarea finan\u021b\u0103rii, Altex a \u00eenfiin\u021bat Credex, o companie de credit de consum care ofer\u0103 solu\u021bii optime de finan\u021bare cu dob\u00e2nzi sc\u0103zute pentru achizi\u021biile efectuate at\u00e2t online, c\u00e2t \u0219i \u00een re\u021beaua sa na\u021bional\u0103 de magazine.<\/p>\n<p>Despre Kingfisher<\/p>\n<p>Kingfisher plc este o companie interna\u021bional\u0103 din domeniul bricolajului, cu peste 1.900 de magazine \u0219i o echip\u0103 cu peste 78.000 de colegi. Compania opereaz\u0103 \u00een opt \u021b\u0103ri din Europa, sub branduri de retail precum Screwfix, B&amp;Q, Castorama, Brico D\u00e9p\u00f4t, TradePoint \u0219i Ko\u00e7ta\u0219 \u0219i ofer\u0103 produse \u0219i servicii pentru \u00eembun\u0103t\u0103\u021birea locuin\u021bei consumatorilor \u0219i profesioni\u0219tilor, at\u00e2t \u00een magazine, c\u00e2t \u0219i prin intermediul canalelor de comer\u021b electronic <a href=\"http:\/\/www.kingfisher.com\/\">www.kingfisher.com<\/a>.<\/p>\n<p>Despre\u00a0Brico D\u00e9p\u00f4t Rom\u00e2nia<\/p>\n<p>Brico D\u00e9p\u00f4t Rom\u00e2nia este un juc\u0103tor important pe pia\u021ba de bricolaj \u0219i amenaj\u0103ri pentru locuin\u021be, cu o re\u021bea na\u021bional\u0103 format\u0103 din 31 de magazine \u00een 24 de ora\u0219e \u0219i o echip\u0103 dedicat\u0103 de peste 2.000 de angaja\u021bi. Brico D\u00e9p\u00f4t ofer\u0103 o gam\u0103 variat\u0103 de produse, inclusiv pentru buc\u0103t\u0103rie, baie, gr\u0103din\u0103 sau construc\u021bii, dar \u0219i servicii de calitate pentru proprietarii de locuin\u021be, profesioni\u0219tii \u0219i clien\u021bii B2B.<\/p>\n<p>Misiunea Brico D\u00e9p\u00f4t este s\u0103 fac\u0103 amenajarea locuin\u021bei accesibil\u0103 tuturor.\u00a0Pentru mai multe informa\u021bii, v\u0103 rug\u0103m s\u0103 vizita\u021bi:\u00a0<a href=\"https:\/\/eur03.safelinks.protection.outlook.com\/?url=http%3A%2F%2Fwww.bricodepot.ro%2F&amp;data=05%7C02%7CAntonia.Horodinca%40bricodepot.ro%7Cf19761c10b9d4257359008dd1e73a5d0%7C7ed3304119834df6be2d95054f5ce8c0%7C0%7C0%7C638700204241901457%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=MnIbgoP78isv%2BD3o6nQFIcr2%2BcSWiLy0SDuTMG0oI%2BI%3D&amp;reserved=0\">www.bricodepot.ro<\/a>\u00a0\u0219i pagina de\u00a0<a href=\"https:\/\/eur03.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.facebook.com%2FBricoDepotRomania&amp;data=05%7C02%7CAntonia.Horodinca%40bricodepot.ro%7Cf19761c10b9d4257359008dd1e73a5d0%7C7ed3304119834df6be2d95054f5ce8c0%7C0%7C0%7C638700204241927867%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=e03HFSGPUwdrdn5BhRNdO8WFcZ3Q9Iw6iXbXRxZpcrw%3D&amp;reserved=0\">Facebook Brico D\u00e9p\u00f4t Romania<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Thierry Garnier, CEO Kingfisher, a declarat: \u201eSuntem \u00eenc\u00e2nta\u021bi c\u0103 am g\u0103sit \u00een Altex un partener&hellip;<\/p>\n","protected":false},"author":0,"featured_media":17413,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-17412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actual"],"_links":{"self":[{"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/posts\/17412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/comments?post=17412"}],"version-history":[{"count":0,"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/posts\/17412\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/media\/17413"}],"wp:attachment":[{"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/media?parent=17412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/categories?post=17412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/247stiri.ro\/index.php\/wp-json\/wp\/v2\/tags?post=17412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}